by Ottico Lab | Jun 10, 2026 | Corporate Video Melbourne, Filming, Motion Graphics, Photography, Pre Production, Television Commercial Production, Video Production
When people think of a production company, they often picture a direct relationship between the client and the crew. A business needs a TV commercial, a product video or a suite of photography assets, so they engage a production company to bring it to life. Sometimes...
by Ottico Lab | Oct 6, 2025 | Audio Production, Motion Graphics, Pre Production, Video Production
Across the months of July and August, we were involved in a very exciting production with Starbucks Australia. The Starbucks brand globally had a master campaign that began in their US business that was a very emotive piece, consisting of storytelling, strong filmic...
by Ottico Lab | Sep 10, 2025 | Audio Production, Pre Production, Tips, Video Production
To begin my own searches in sourcing the right track for a production – I think it’s best to establish themes that are attached to that specific project or brand.For example – if the project has themes around being quite natural or from the built world or being quite...
by Ottico Lab | May 3, 2024 | Audio Production, Pre Production, Video Production
When planning your video or production, music is going to play a huge role in the piece of content. And of course there are so many considerations to make in duration, tempo, genre, instrumentation, emotion and lyrics of that music track but do you have the rights to...
by Ottico Lab | Mar 19, 2024 | Pre Production, Video Production
Adding captions to your video – especially of you’re hosting it online is an important step. Captions will ensure that your message is heard with the visual backup of text, that it is Accessibility friendly and will add an extra level of SEO to your video. Captions,...
