by Ottico Lab | Oct 6, 2025 | Audio Production, Motion Graphics, Pre Production, Video Production
Across the months of July and August, we were involved in a very exciting production with Starbucks Australia. The Starbucks brand globally had a master campaign that began in their US business that was a very emotive piece, consisting of storytelling, strong filmic...
by Ottico Lab | Sep 29, 2025 | Filming, Video Production
While the job of capturing video content is a task shared by both the role of a videographer and a cinematographer, there is a pretty big difference between what each party can offer. We’re hearing the title ‘videographer’ more and more these days and many brands are...
by Ottico Lab | Sep 10, 2025 | Audio Production, Pre Production, Tips, Video Production
To begin my own searches in sourcing the right track for a production – I think it’s best to establish themes that are attached to that specific project or brand.For example – if the project has themes around being quite natural or from the built world or being quite...
by Ottico Lab | Apr 17, 2025 | Corporate Video Melbourne, Filming, Uncategorized, Video Production, Video Technology
In terms of video frame sizes we are all very familiar with the Widescreen aspect and for the past 18 years most cameras have natively captured video in this form. This has been all well and good while we’ve consumed video on our TV’s and screens in a horizontal...
by Ottico Lab | May 3, 2024 | Audio Production, Pre Production, Video Production
When planning your video or production, music is going to play a huge role in the piece of content. And of course there are so many considerations to make in duration, tempo, genre, instrumentation, emotion and lyrics of that music track but do you have the rights to...
by Ottico Lab | Apr 12, 2024 | Filming, Video Production
Ever felt hesitant to give feedback on a video or film shoot about camera moves? It’s a pretty common feeling and occurrence – especially now with brands, stakeholders and team members in attendance at so many shoots. We love and embrace this and especially welcome...
