All TVC’s (Television Commercials) or other broadcast TV materials must be properly classified by FreeTV Australia, before they are allowed to be broadcast on Free to Air TV. FreeTV or ClearAds will issue a CAD (Commercials Advise) Classification Number attached to every Television spot .
Of course we can look to seek the approvals once a commercial is finished but when we begin planning a TVC, we are already considering factors that will meet compliance and have the best chance at getting CAD Approval. Compliance under the ACCC and FreeTV Australia handbook guidelines are exactly what we are considering before even writing the TVC script. We have a long history in making TVC’s for retail, competitions/promotions, FMCG and Supermarket, Automotive, Pharmaceutical and more.